We are a leading intermediary consultancy that specialises in and focuses on the optimal marketer-agency relationship. Through transparency and impartiality in the selection processes, we are able to build mutually beneficial relationships.
As we understand and value the difference between the various disciplines, we are able to provide specific services to our diverse clients. We offer a full spectrum of innovative tools and techniques for the efficacy and accountability of our clients, leading to overall excellence in the industries.
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IAS was founded in association with the AAR Group, and was established in South Africa by the Mazole Holdings Group in 2006.
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At the IAS, we enjoy working with our marketer clients across sectors and regions to ensure their processes are smoother. We offer the following services to marketers:
Helping them find the most suitable “best fit” agencies
Managing relationships with agencies through TLC, Collaboration and SnapShot surveys
Master classes covering subjects that are hot topics in the world of marketing
IAS loves working with its creative counterparts and helps them be match-fit when competing for new businesses.
If you are an agency, IAS can work with you through the following: