SCOPEN Rating reveals South Africa's top media agencies

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Glenda Neville from The Media Online interviews Johanna McDowell, CEO and founder of IAS and Cesar Vacchiano, CEO and President of SCOPEN global, giving insight into the new SOPEN Ratings.

Research based on inputs from agency leaders, led to the criteria and weightings appropriate to SA. SCOPEN, César Vacchiano and Johanna McDowell Independent ...
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