IAS Marketing News and Insights

Featured
BMTWW Key Qualities.JPG
Nedbank, the ‘ideal’ client, and also the most attractive brand for agencies
Read More →
Joe Public and Mindshare stand as the most attractive creative and media agencies to work for
Joe Public and Mindshare stand as the most attractive creative and media agencies to work for
Read More →
AGENCY SCOPE: Creative strategy boosts agency contribution to clients’ growth
AGENCY SCOPE: Creative strategy boosts agency contribution to clients’ growth
Read More →
#MasterclassNotes: Why chemistry reigns supreme
#MasterclassNotes: Why chemistry reigns supreme
Read More →
Agency Scope: Top creative and media agencies according to marketers
Agency Scope: Top creative and media agencies according to marketers
Read More →
Scopen 2023 trend: In-house agency heading for the out house?
Scopen 2023 trend: In-house agency heading for the out house?
Read More →
Wavemaker's Merissa Himraj tops Agency Scope's Top 10 media professionals rankings
Wavemaker's Merissa Himraj tops Agency Scope's Top 10 media professionals rankings
Read More →
Unlocking agency methodologies: Why understanding operations is crucial for clients
Unlocking agency methodologies: Why understanding operations is crucial for clients
Read More →
Joe Public United's Pepe Marais and Xolisa Dyeshana lead Agency Scope's top creative professionals
Joe Public United's Pepe Marais and Xolisa Dyeshana lead Agency Scope's top creative professionals
Read More →
Partners top of mind for marketers in 2024
Partners top of mind for marketers in 2024
Read More →
Agency Scope 2023-2024: Industry respect for Nando's marketing three times that of nearest rivals
Agency Scope 2023-2024: Industry respect for Nando's marketing three times that of nearest rivals
Read More →
How content creation is attracting new audiences and revenue streams
How content creation is attracting new audiences and revenue streams
Read More →
#BizTrends2024: Johanna McDowell - Agency ecosystem trends that are defining future working methods
#BizTrends2024: Johanna McDowell - Agency ecosystem trends that are defining future working methods
Read More →
#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance
#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance
Read More →
Scopen announces SA’s top 10 most admired marketing professionals
Scopen announces SA’s top 10 most admired marketing professionals
Read More →
#AgencyScopeSA Part 2: Longer client-agency relationships produce great work
#AgencyScopeSA Part 2: Longer client-agency relationships produce great work
Read More →
#AgencyScopeSA Part 1: CMOs want integrated agencies and other key findings
#AgencyScopeSA Part 1: CMOs want integrated agencies and other key findings
Read More →
Key Oberservations and Trends from AdForum London Nov 2023
Key Oberservations and Trends from AdForum London Nov 2023
Read More →
Part 2: PR Scope Spain: Clients work with communication consultants for longer
Part 2: PR Scope Spain: Clients work with communication consultants for longer
Read More →
PR Scope Spain: 96% of companies are satisfied with their communication consultants' work
PR Scope Spain: 96% of companies are satisfied with their communication consultants' work
Read More →
IAS agency credentials - 2 gold winners for 2023
IAS agency credentials - 2 gold winners for 2023
Read More →